Helping Careers Recover & Thrive in the Business Events Industry

A lot of people in the organizations and communities that support the delivery of business events have been hurt as a result of the pandemic and related economic crises. Our industry will re-emerge but will be different as a result.

The PCMA Foundation wants to help business event professionals, their supplier business partners and supporting communities everywhere recover and thrive in a post-COVID world.

Accelerating Reskilling is a PCMA Foundation fundraising campaign dedicated to investing in key skillset development areas for business event industry professionals and their business partners. Our goal is to raise $250,000 by the end of this year to support the immediate reskilling of 1000 business events professionals as our industry emerges towards recovery and beyond.

Text to donate:

If you live in the United States, send a text to 41444. Enter prefix “RESKILL,” the dollar amount, your first name and last name.

Example: RESKILL 100 Jane Doe. You will then receive a link to complete the payment process.

If you live outside the U.S, visit the PCMA Foundation’s donation page.

Our industry has seen unprecedented growth for the last 10+ years and we have all benefited. Now, many of our colleagues and clients need our help. We invite you to make a difference in the recovery of the global business events industry by donating to Accelerating Reskilling.




The reskilling support will go to event professionals, supplier professionals, young professionals, faculty, and current students. A committee composed of PCMA members reviews and selects recipients based on submitted applications. Examples of reskilling support include access to the Digital Event Strategist certification, CMP Online prep course, Convening Leaders 2021 access, tuition and more. The Foundation has a 35-year history of providing skilling support and education to the business events community in the form of scholarships, research and education programs.

Donations can be made above or check payments can be mailed to PCMA Foundation, 35 E. Wacker Dr., Suite 500, Chicago, IL 60601.

Yes! Organizations are encouraged to contribute to this effort and demonstrate their support of the Accelerating Reskilling campaign for the business events community. Donations of $1,000 or more will be recognized by the PCMA Foundation at the Accelerating Reskilling digital event in September, on the Foundation website and in an issue of PCMA Convene magazine.

Thank you to our amazing supporters!

Visit Scotland
Music City Center
Visit Indy
VRS Meetings and Events, Inc.
The Hilpl Group
Tony Lorenz
Karen Malone
Stuart Ruff-Lyon
Jerry Cito
Danielle Urbina
Meredith Rollins
Angie Ranalli
Richard Barcelo
Charles Blair
Eddie Canaday
Susan Salem Euritt
John Killacky
Sam Lippman
Robert Mercure
James Rooney
Kirsten Olean
Valerie Sumner
Kati Quigley
John Loveless
Heather Seasholtz, CMP
Deb Bartlett
Doug Bennett
Patrick Espinoza
Brian Landers
Ana Viscasillas
Katherine McCartney
Amanda Wells, CMP
Henry Rosales
Jimmy Le
Joe Felperin
Joan Eisenstodt
Danielle Gaudet
Amanda Kurtz
Cindy Lee
Jeanne Pluemer
Kim Koteff
Noreen Cournoyer

Nick TannAccelerating Reskilling